Since its global launch in 1976, the Accord has continuously set the benchmark in its segment in terms of advanced technology, sophisticated styling and safety. Over the last 40 years, the Accord has consistently lived up to its recognition as the flagship model of Honda that provides owners with premium features and high level of driving performance. With Honda DNA and Accord values retained, the refined version of 9th Generation Accord will be offering best-in-class value which provides a balance of premium quality and fun-to-drive element.
Introduced in Malaysia in 2001, this flagship model has since sold more than 75,000 units as at 30th July 2016, of which the 9th Generation Accord which was launched at the end of 2013 accounted for more than 23,000 units on Malaysian roads. The multi-award winning Accord has also won 10 honours in various Car of the Year awards from 2003 to 2015 in Malaysia – a testament of its popularity among Malaysians.
High in performance and value, the New Accord will be available in three variants to provide options for Malaysians at their level of requirement; 2.0 VTi, 2.0 VTi-L and 2.4 VTi-L.
The New Accord embodies its concept of premium and stylish to offer a more sophisticated yet masculine exterior headlined by new front and rear bumpers. From the front, the New Accord has a sleek forward front look with solid wing face design. The elegant sculptured New Accord comes with new extended LED Daytime Running Lights and new lighting design for the front headlights that gives a more fresh and aggressive front look. The new LED rear combi lights bars complete the overall dynamic outlook. The overall appearance of the New Accord has also been further refined with new alloy rim designs.
The highly anticipated New Accord with refined design and value added features will be launched in the third quarter of 2016. The New Accord is expected to continue to lead its class with quality and performance that will further extend its position as the premium executive sedan of choice that is designed for both male and female who are driven to succeed and appreciate advanced technology.
The New Accord is the first Honda model to be offered in the brand new colour of Obsidian Blue Pearl. Other new colours that will be introduced to the New Accord lineup are White Orchid Pearl and Lunar Silver Metallic. The New Accord will also be available in Modern Steel Metallic and Crystal Black Pearl.
Honda Malaysia believes that the New Accord will attract many Malaysian consumers, be it existing or potential owners who are planning to upgrade their lifestyle and driving.
The New Accord will be on a road tour from 12 August 2016 to 4 September 2016. Updates on locations of the road tour are available on www.honda.com.my.
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