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PRESS RELEASE
NEW ZEALAND
11 Oct 2019
Honda New Zealand Ltd.
Honda New Zealand’s 30th Anniversary plants 30,000 Trees in NZ
New Zealand,  August 2018 marked the 30 year anniversary of Honda in New Zealand. To celebrate this milestone, Honda announced they would be planting 30,000 native trees over the next year – that’s 1000 trees for every year they had been in New Zealand.
 
It’s now October 2019 and Managing Director Nobuya Sonoda is delighted to announce that Honda has not only met this target, but exceeded it significantly.
 
Funding or planting native trees is not a new initiative for Honda, as this commemorative campaign was a natural extension of the Honda TreeFund, established in New Zealand in 2004. The TreeFund is a local initiative inspired by Honda founder Soichiro Honda who had a vision “to leave blue skies for our children” – an initiative which has funded the planting of over 700,000 native trees to date.
 
The 30,000 trees was achieved in the following ways:

GIFTING TREES: Every time someone buys a Honda, they get gifted a tree, regardless of whether it is a new or used Honda. The first time a person purchases a car they are sent a native tree and if they are an existing Honda customer buying another Honda, a tree is funded and planted on their behalf by Trees that Count.


THE HONDA FOREST: Honda is funding a forest of some 2.5 hectares in Kaiapoi, an area hit hard by the Canterbury earthquakes. It’s a significant project as there were once around 700 homes in this location which was red-zoned in the aftermath of the quakes. The Honda forest area will consist of native trees and plantings around a large lake with walkways, cycling tracks and dog park. This will not only help to restore biodiversity to the area, it will also provide a wonderful lasting recreational area for the community, making Kaiapoi a greener place to live and visit.
 
PLANTING DAYS: Honda staff and customer planting days were held up and down the country in 2018 and 2019. Sites were organised in conjunction with local conservation groups and Trees That Count and varied from bushwalk and riverbank restorations to greenbelt plantings in cities. These events were organised during the planting seasons, to ensure the trees had the best chance of establishing themselves.

TREES THAT COUNT: A large number of trees were funded and planted through Honda’s ongoing partnership with Trees That Count – an organisation that has built a unique community and marketplace connecting native tree planters with funders. For more information on the great work this organisation is doing, visit www.treesthatcount.co.nz.

Although the 30 year celebration activity is officially over, Honda remains committed to Soichiro Honda’ s vision and the funding and planting of native trees in New Zealand will continue as part of the Honda Tree Fund initiative.

© Asian Honda Motor Co., Ltd. All Rights Reserved
New Zealand
11 Oct 2019
Honda New Zealand Ltd.
Honda New Zealand’s 30th Anniversary plants 30,000 Trees in NZ
New Zealand,  August 2018 marked the 30 year anniversary of Honda in New Zealand. To celebrate this milestone, Honda announced they would be planting 30,000 native trees over the next year – that’s 1000 trees for every year they had been in New Zealand.
 
It’s now October 2019 and Managing Director Nobuya Sonoda is delighted to announce that Honda has not only met this target, but exceeded it significantly.
 
Funding or planting native trees is not a new initiative for Honda, as this commemorative campaign was a natural extension of the Honda TreeFund, established in New Zealand in 2004. The TreeFund is a local initiative inspired by Honda founder Soichiro Honda who had a vision “to leave blue skies for our children” – an initiative which has funded the planting of over 700,000 native trees to date.
 
The 30,000 trees was achieved in the following ways:

GIFTING TREES: Every time someone buys a Honda, they get gifted a tree, regardless of whether it is a new or used Honda. The first time a person purchases a car they are sent a native tree and if they are an existing Honda customer buying another Honda, a tree is funded and planted on their behalf by Trees that Count.


THE HONDA FOREST: Honda is funding a forest of some 2.5 hectares in Kaiapoi, an area hit hard by the Canterbury earthquakes. It’s a significant project as there were once around 700 homes in this location which was red-zoned in the aftermath of the quakes. The Honda forest area will consist of native trees and plantings around a large lake with walkways, cycling tracks and dog park. This will not only help to restore biodiversity to the area, it will also provide a wonderful lasting recreational area for the community, making Kaiapoi a greener place to live and visit.
 
PLANTING DAYS: Honda staff and customer planting days were held up and down the country in 2018 and 2019. Sites were organised in conjunction with local conservation groups and Trees That Count and varied from bushwalk and riverbank restorations to greenbelt plantings in cities. These events were organised during the planting seasons, to ensure the trees had the best chance of establishing themselves.

TREES THAT COUNT: A large number of trees were funded and planted through Honda’s ongoing partnership with Trees That Count – an organisation that has built a unique community and marketplace connecting native tree planters with funders. For more information on the great work this organisation is doing, visit www.treesthatcount.co.nz.

Although the 30 year celebration activity is officially over, Honda remains committed to Soichiro Honda’ s vision and the funding and planting of native trees in New Zealand will continue as part of the Honda Tree Fund initiative.